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🎓 Training Activity 2: Budgeting

Welcome!

🌱 Welcome to the second Training Activity of the Media & Channels part of the Digital Marketing Strategy Module.

In this activity, the digital expert Amani Majed discusses the following topics:

🌻 Key elements of the digital marketing budget.

🌻 Key considerations for planning a budget.

Let's get started!

🎬 Watch the video here

Explore some more...

Check out this article about the 6 Easy Steps to Allocate A Digital Marketing Budget for Your Business.

Apply your knowledge!

🏃🏾‍♀️ After watching Amani Majed’s video, analyze this scenario:

Suppose you have a marketing budget of $1500 USD per month over the duration of six months:

🌻 How would you distribute this budget to cover your marketing expenses over six months?

🌻 What percentage of the budget would you allocate for each channel you have chosen in your strategy?

Leveraging your Universal Skills

While helping your team improve in this Team Development area, you can simultaneously be leveraging and enhancing your Universal Skills & Character Strengths. To do that, go to your Team Growth board to review your Universal Skills & Character Strengths results and priorities, and then see how you can adapt this team growth activity to also help you improve your individual skills.

Help Text Formula

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Expert who developed the module

Amani Majed
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