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🎓 Training Activity 2: Overview of Marketing Activities

Welcome!

🌻 In this activity, you will continue working on your Marketing Campaign Planner, focusing on the Budget and the Action.

🌻 There are lots of types of marketing to experiment with. You can measure them by looking at their effectiveness, production skills, and cost.

🌻 We will be discussing different types of marketing and how they can best aid you. as well as looking at some associated costs. We will verify these numbers later – for now, we want to see if we are roughly within budget.

Let's get started!

🎬 Watch the video here

Explore some more...

🤟 Here is a good YouTube video made by 500 Startups. It is an hour-long video on five tips for accelerators. The first tip is about communications relating to the applications part of a program. Enjoy!

🙌 Here is an excellent article on how to improve your online image to support your communications plan.

👌 Here are some exciting examples of events you can do to reach out to your audience.

Apply your knowledge!

Pick one of the Communications activities you filled into the first tab in the previous activity in the Marketing Campaign Planner document.

🚀 Start to fill in the following tabs:

Goal tab, Plan Overview, and Budget for the chosen campaign.

👀 You do not need to finish this straight away because you will probably need team discussions to be able to complete filling these in.

☀️ In the next activity, you will learn how to fill in the last part of the document and then start using it regularly with your team.

Leveraging your Universal Skills

While helping your team improve in this Team Development area, you can simultaneously be leveraging and enhancing your Universal Skills & Character Strengths. To do that, go to your Team Growth board to review your Universal Skills & Character Strengths results and priorities, and then see how you can adapt this team growth activity to also help you improve your individual skills.

Help Text Formula

Looking for help? Check out the Bloom Community Page. We love helping everyone grow!

Expert who developed the module

Anna Thomlinson
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